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LeakAudit
CASE FILE — CANDLES & FRAGRANCE

What the average Candles & Fragrance Shopify store gets wrong.

Why scent-driven brands need a different kind of trust stack to convert.

Median Candles & Fragrance CVR
2.2%

Across Shopify stores in this niche.

Top 20% Stores
3.7%

What the best stores in this niche convert at.

Bottom 20% Stores
0.9%

Where most stores quietly bleed revenue.

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OTHER NICHE LEAKS

Where else stores quietly bleed revenue:

Skincare Beauty Supplements Health & Wellness Apparel Streetwear Fashion Jewelry Home & Furniture Food & Beverage