Public Autopsies
Wall of Shame
Public case files, sorted by score. The internet's most brutally honest leaderboard of what storefronts cost their owners.
Rank
#1
25
/ 100
pureessentialsco.store
"Your Shopify store is basically a digital ghost town."
18 May 2026
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Rank
#2
35
/ 100
pureessentialsco.store
"A store searching for its soul in a sea of confusion."
18 May 2026
→
Rank
#3
38
/ 100
uk.huel.com
"Nutritional meal replacements with identity crisis."
22 Apr 2026
therapist
Playbook
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Rank
#4
38
/ 100
ashandivory.pk
"Furniture paint dreams meet conversion nightmares."
18 May 2026
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Rank
#5
42
/ 100
comfylife.co
"Adult incontinence ecommerce: bleeding revenue on the operating table."
1 May 2026
coroner
Playbook
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Rank
#6
42
/ 100
uk.gymshark.com
"Fitness fashion's biggest missed conversion opportunity."
22 Apr 2026
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Rank
#7
42
/ 100
goli.com
"Gummies with potential, drowning in missed conversion opportunities."
20 Apr 2026
Playbook
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Rank
#8
42
/ 100
goli.com
"Goli: A gummy supplement store that's lost its vitamins."
20 Apr 2026
Playbook
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Rank
#9
42
/ 100
comfylife.co
"Leaking revenue faster than a broken faucet."
20 Apr 2026
investor
Playbook
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Rank
#10
48
/ 100
im8health.com
"NASA-Backed Nutrition Brand Fumbling the Digital Fundamentals"
21 Apr 2026
Playbook
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Rank
#11
52
/ 100
zodixy.com
"Nice try at AI venture studio, but your website needs serious CPR."
14 Apr 2026
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Rank
#12
52
/ 100
zodixy.com
"An AI venture studio with more potential than performance."
17 Apr 2026
gordon
Playbook
→